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"Shoe" Your Support Day

Goal:

  • To raise awareness of the tobacco industry and how their products kill 44 people a day in Canada, or 47,000 a year.  Closer to home, 16,000 in Ontario, or more than 400 per year in our area.

Target Audience:

  • All students, community at large.

Overview of Event: 

  • Invite students to bring in an old pair of shoes or boots (still wearable) that can be used to build a monument recognizing all the people who lose their life to tobacco related illnesses. Shoes can be stacked up like a mountain or strung up around the cafeteria over a two-week period. Each day the count can be announced with a fact on tobacco use, why they are being targeted and how to quit, etc. At the end of the time period the pile can be donated to a local charity organization to shoe your support for smoke-free living. Can make it a contest between classes to see who collects the most.

Tools Required:

  • Clothesline to string up shoes around hallways or auditorium
  • Boxes to put shoe donations in
  • Source to donate shoes to at the end of the project
  • Giveaways for the class that brings in the most or to celebrate success at the end of the event

The Process:

  1. Set up partnership with a charity and arrange pick up shoes at end of event
  2. Create some quick announcement or poster reminders to bring in shoes
  3. Prepare some tobacco facts to give out with numbers update
  4. Announce winning class or final tally to school
  5. Invite media to do a story/photo on the event and if they don’t come submit picture and information directly to paper via email or drop off;
  6. Document results, how many students reached, impact, feedback

 

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